Dear friend,

We are feeling hopeful this month as more than 500,000 people worldwide have joined us in calling on G20 countries to end the wildlife trade. Government representatives around the world are meeting with us and looking at the role the trade has played in this pandemic. Your voice is strong and it is having an impact.

Ending the wildlife trade is one of the most effective strategies for preventing the next pandemic. This should be part of Canada’s pandemic prevention strategy, and it must be on the agenda at the G20 Leader’s Summit this November. Ending the trade will also put a stop to much of the wildlife suffering we see in the world. And it will put us on the path to repairing our relationship with animals and the planet. Thank you for helping us fight for this.

In this month’s eNews, we are sharing a roundup of articles that highlight Canada’s very active role in the wildlife trade. Did you know that Canada is one of the largest exporters of wildlife trophies?

Shifting focus to farm animals, we are highlighting the connection between intensive animal agriculture and climate change.

As animal welfare issues become greater, it is becoming more obvious that these issues are connected to so many others. To save ourselves, we must protect animals.

You may have seen our ads on TV and social media. We launched a new campaign this month along with creative agency Leo Burnett. The agency saw our work helping animals affected by the Australia bushfires and thought of a creative way to get a wider group of people to support all animals in need, not just the cute and cuddly ones. Keep reading to learn more about the campaign and how it came together.

You have been a lifeline for so many animals affected by the pandemic. Thank you for being there for them and fighting for a better future for all animals.